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Kendall Jenner is raising a glass.
The 26-year-old model’s inner circle joined her in celebrating the second annual summer party for his brand 818 Tequila on Thursday night.
kris jenner, Kim Kardashian, khloe kardashian, Kylie Jenner and kris boyfriend corey bet stepped out for the event at Soho House’s Little Beach House Malibu, which Justin Bieber Y haley bieber also attended. PEOPLE was at the event, where Kris, 66, led a congratulatory toast.
Kendall was all smiles in an asymmetrical white satin gown with a thigh-high slit, black strappy heels and a small black shoulder bag.
As explained in a statement from the award-winning spirits company, guests were able to sample the new Eight Reserve by 818, launched on the same day. The new spirit, made in Jalisco, Mexico, is described as “a blend of One Year Añejo and Eight Year Extra Añejos that creates a level of complexity, smoothness and depth rarely experienced in tequila.”
“The launch of Eight Reserve is a milestone for the 818 Tequila brand,” Kendall said in the statement. “We are constantly looking to innovate and with this new liquid we are building on what makes 818 Blanco, Reposado and Añejo so beautiful and complex and taking them to the next level. It has been amazing working alongside our team in Mexico to develop Eight Reserve.”
818’s party on Aug. 18 came a day after Kris, Kim, Khloé, Kylie and Corey were spotted at an investor meeting for the brand in Beverly Hills. james corden, Orlando Bloom and jewelry designer Jennifer Meyer also attended, TMZ informed.
“For almost 4 years I have been on a journey to create the best tasting tequila. After dozens of blind tasting tests, trips to our distillery, entering global tasting contests anonymously and WIN (🥳).. 3.5 years later, I think we did it!” Kendall announced at that time. “This is all we’ve been drinking for the last year and I can’t wait for everyone else to get their hands on this to enjoy it as much as we do! @drink818 coming soon 🥃🤤”
In May, shortly after the launch of the 818, The Kardashians crashed kickback due to a commercial depicting her riding a horse through an agave farm with braided pigtails before raising a glass of her liquor with the native farmers. After its release, many on social media accused her of profiting and appropriating Mexican culture.
Months later, Kendall opened up to the Tonight Show with Jimmy Fallon about how the 818 helps to benefit the community where it takes place.
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Last September, the model told presenter Jimmy Fallon that the goal of your tequila brand it was always going to be “something that was accessible and aesthetically pleasing and socially conscious and gender-neutral” and “friendly to the planet”.
Speaking to Fallon, 47, the reality star said: “In our distillery, which I was at the other day, we found a way to take the agave waste, the agave fibers and the water waste, and build this sustainable brick that they are actually donating to the Jalisco community.
“In addition to saving the planet, it is also important that we are friendly to the community,” he added.
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Kendall added that 818 Tequila was associated with 1% for the planet to “donate 1% of our profits to initiatives to save the planet”.
the keeping up with the Kardashians The student said she was motivated to get into the tequila business because she found it to be a male-dominated industry and, coming from a “female-dominated family,” she wanted to break the mold.